Benefits of Investing in InnSuites Hospitality Trust
As major long term trust investors themselves, the management team of InnSuites Hospitality Trust is dedicated
to creating solid and growing value for all of its shareholders. The strategies the Trust is now putting in place for
the future are focused on attaining the following benefits for shareholders:
Growth InnSuites Hospitality Trust is producing
growth for its shareholders by leveraging different factors:
- Increasing Revenue Per Available Suite ("REVPAR"),
Average Daily Rate ("ADR"), and Occupancy.
- An increasing ownership percentage by the Trust in
RRF Limited Partnership, which owns the hotels (approximately
65% currently, up from 14% in fiscal 1999).
- A focus on cost containment as a means of increasing
operating profit margins.
Branding and Consumer Awareness Through its marketing efforts and the
extra value offered to guests who stay at InnSuites Hotels,
the Trust is building a strong regional consumer awareness
of the “InnSuites”® brand. This consumer awareness
and proprietary brand will allow the Trust to enter new
markets that might not otherwise be available.
Stability The Trust has a history of paying dividends
in each of the 35years since it was founded in 1971. Management
expects to continue this record.
Valuation Unlike a number of historic companies,
the Trust offers solid bricks and mortar value to back up
the stock value of the Trust. In the opinion of management
InnSuites currently undervalued compared to historical valuation
levels and compared to the market net asset value.
Where We've Been...
Understanding the long and interesting history of InnSuites Hospitality Trust provides a useful basis for
understanding the Trust's current business strategy and its future plans:
- 1971 - Cleveland, Ohio: Realty ReFund Trust
was established as a Real Estate Investment Trust (REIT)
traded on the New York Stock Exchange devoted to investments
in wrap-around second mortgages on commercial properties.
A 35-year history of dividends began.
- 1980 - Phoenix, Arizona: Unrelated to Realty
ReFund Trust, Hospitality Corporation International is
established by James Wirth as a privately-held hotel entity,
doing business as “InnSuites Hotels”, and
featuring value hotel suites with many complimentary extras.
- Mid - 1990's: Due to a change in the market for
second mortgages on commercial buildings, Realty ReFund
Trust liquidates its mortgage portfolio and seeks a new
direction.
- January 31, 1998: After an 18 year history of
operating as a privately-held entity, InnSuites Hotels
and its affiliates combined with the Trust to form InnSuites
Hospitality Trust, thereby establishing InnSuites as a
publicly-traded company. In the formation, Hospitality
Corporation International and affiliates contributed 7
hotels and Realty ReFund Trust contributed $2.1 million
in cash.
James Wirth, Founder of InnSuites, joined the Trust
as President along with his team. As part of the combination,
RRF Limited Partnership was formed, which now owns 5
of the hotels (The 6th Yuma hotel is owned direct by
the trust). Former investors in the InnSuites Hotels
owned approximately 86% of the RRF limited partnership
units. The Trust became the general partner and owned
an average of 14% of the RRF Limited Partnership during
fiscal 1999.
- Early 1998: Following the combination, three
additional hotels were acquired by RRF Limited Partnership.
- Early 1999: Using equity and cash, InnSuites
Hospitality Trust increased it's ownership share of RRF
Limited Partnership to 42%, positioning the Trust to have
a strong earnings base. Shares of InnSuites Hospitality
Trust moved from the New York Stock Exchange to the American
Stock Exchange.
- Early 2004: InnSuites Hospitality Trust
gave up REIT status and acquired managment and trademarks.
- Early 2005: The Trust continues transformation
with sale of under-performing assets generally at captial
gains. Earning emphases is on internal operations management
fees, trademark fees, and asset sales at capital gains.
...and Where We're Going
- Increase Ownership in the RRF Limited Partnership:
Over the past, the Trust has increased its ownership
in the entity that now owns the InnSuites hotels to its
current approximately 65% level. When compared to fiscal
1999's average ownership level of approximately 14%, this
increase alone should result in future growth and net
income. InnSuites Hospitality Trust plans to increase
this ownership percentage further.
- Increase the Revenue Per Available Room: Through
a proven strategy of repositioning as suite hotels and
upgrading consistent with the local environment of each
of our properties, InnSuites expects to maintain growth
in its Average Daily Rate (ADR) while still offering outstanding
value to our customers. Through our marketing offers,
we also expect to increase our occupancy percentage. When
combined, these two factors should produce increasing
Revenue Per Available Suite (REVPAR).
- Contain the Trust's Costs: InnSuites will continue
to identify and implement meaningful overhead and other
cost saving plans, the results of which will flow directly
to the bottom line.
- Gain Recognition of the Investment Value Offered
by InnSuites Shares: We plan to demonstrate our commitment
to shareholder value by continuing our efforts to increase
reported earnings.
- Hidden Assets: Management believes
that the net market value of hotel real estate assets
exceeds the book value and will seek to benefit shareholders
in this area.
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